THE IMPACT OF DIGITALIZATION ON CURRENT MARKETING STRATEGIES

On Thursday, February 22 at 12:30 there will be a new edition of “The author's corner” in the Madrid campus library where the book “THE IMPACT OF DIGITALIZATION ON CURRENT MARKETING STRATEGIES” by Luis Matosas López (Universidad Rey) will be presented Juan Carlos) and Beatriz Casais (Universidade do Minho).

And we will talk about publishing opportunities in Emerald publishing (Q1 SPI)