Master of permanent training in fashion business management from the Madrid Chamber of Commerce. 10th Edition

Home

The Fashion industry is a very demanding industry, in constant evolution, focused on the client and marked by innovation. This industry integrates a complex value chain, requires specialized professionals, capable of managing a very competitive business model, in a global environment, which requires innovation, speed and customer orientation.

Like other industries, fashion is undergoing major transformations: omnichannel, physical store technology, nanotechnology, radio frequency garment identification, 3D printing, augmented and virtual reality, Big Data, neuromarketing, smart materials, wearable garments, sustainability... It is an industry that combines design and management in which passion is also required.

Advances in design, creation, production and communication have positioned Spain as one of the benchmarks in the sector worldwide, a leader in the creation of innovative, disruptive business models, with leading operators around the world.

At an economic level, the fashion sector in Spain represents almost 3% of GDP. 10% of the Spanish business fabric works directly or indirectly in it. 4% of employment in Spain comes from fashion. In terms of exports, fashion ranks 4th in Spain, and generates 8% of all products that travel outside our borders.

The methodology of the Master in Fashion Business Management is eminently practical, applying the knowledge acquired in the theoretical sessions in workshops and practical visits to companies in the sector, attendance at MBMFW fashion shows, etc.

Students who take the Master's degree and pass the established requirements will receive the Master's degree in Fashion Business Management, issued jointly by the Official Chamber of Commerce and Industry of Madrid and the Rey Juan Carlos University. This degree has the character of Own Teaching of the Rey Juan Carlos University.

Objectives

The Master will have the following main objectives:

• Provide the participant with the knowledge and techniques, tools and skills necessary to perform managerial tasks with professional competence in the fashion sector.
• Provide useful tools in the day to day of the professional in the fashion industry, which help improve team management, the development of managerial skills, the acquisition of new sales techniques, economic-financial knowledge, strategic management, marketing, creativity, innovation, sustainability, production and logistics.
• Learn about industry trends, the various existing business models and business news from the sector.
• Carry out an in-depth study of the situation of the fashion market, in order to provide the participant with a global socio-economic vision that facilitates the analysis of the different particularities of the sector environment.
• Know and practice on the legal, administrative, financial and tax procedures necessary for the management of a fashion company.
• Being able to develop a Business Plan for a Fashion company.

Competences

General Competencies:

• CG01. Ability to analyze and search for information from various sources.
• CG02. Ability to integrate knowledge and face the complexity of formulating judgments based on information that includes reflections on the social and ethical responsibilities linked to the application of their knowledge and judgments.
• CG03. Information management capacity that allows it to adapt to different economic and social environments.
• CG04. Critical and self-critical capacity to be able to present a professional posture that adjusts to the current changing environments.
• CG05. Ability to analyze and synthesize information.
• CG06. Verbal and written communication skills to transmit ideas and decisions with professionalism and rigor to both specialized and non-specialized audiences.
• CG07. Capacity for autonomous learning that allows them to update themselves in the face of new challenges.

Specific Competences:

• CE01. Carry out the necessary steps for the constitution and start-up of a fashion company, planning and managing the obtaining of the necessary financial resources that seek the economic and financial profitability of the company.
• CE02. Ability to anticipate the different opportunities that can be presented to the fashion company and choose the best alternative
• CE03. Identify and evaluate the elements that create value for the company in the fashion industry
• CE04. Acquire the necessary ethical values ​​in carrying out professional activity in the fashion sector.
• CE05. Know the behavior patterns that determine corporate social responsibility and the importance of sustainability in fashion companies
• CE06. Know the legal framework that regulates the economic-financial activity of fashion companies
• CE07. Apply marketing knowledge in fashion companies and make operational decisions related to each of the elements of the marketing-mix and implementation
• CE08. Identification of new business developments to successfully face the changing environment
• CE09. Know the business strategy that best suits a specific situation
• CE10. Know the instruments and criteria for market selection, planning and development of fashion products
• CE11. Ability to make short and long term business forecasts.

Internal quality assurance system

Manual of the Internal Quality Assurance System

Composition of the commission

Composition of the commission

Results report

Once the follow-up of the Master of Lifelong Training has been carried out, the most relevant quantitative information on the results obtained in the follow-up of said Degree is shown.

General information collection plan

• Indicators 2021/22