HR4RS stamp
Raul Garcia Hemonnet
The electronic sports sector bills in Spain, according to the portal specialized in economic information on sport, Palco23, around 30 million euros a year and attracts 2,9 million fans.
With these figures, electronic sports is a very attractive sector to start a business, especially for young people. With the aim of presenting the lights and shadows of this sector, the student association Conecta URJC organizes this coming November 24, the Móstoles campus, the conference 'ESports: what they haven't told you'.
“The visible face of eSports is success, money, big sponsorships, but it is like an iceberg and under the tip there is an 'amateur' and semi-professional world where brands do not arrive and there is no visibility”, explains Rubén Jordán Gutiérrez , student of the Intelligence Analyst master's degree at URJC, graduated in Political Science and Public Administration, co-founder of the team 'shadowban' and organizer of the event.
This young man will speak from the experience of an entrepreneur who has been in the sector for two years and who is finding it “very hard to make his electronic sports team viable”, he indicates.
Map for entrepreneurs
The conference will serve to explain first-hand the reality of the sector to all students interested in eSports in the broad sense of the concept and, especially, to those who are thinking of starting a business.
“We are going to talk about the competitions, the audiences and everything that is needed to start a business in this sector”, explains Rubén Jordán, adding that the sector is currently undergoing a process of “professionalisation”. "We have gone from the law of the jungle to a professionalization that implies a very large economic outlay if you want to be competitive," says this URJC student. “It is a process that had to happen but that is concentrating sponsorships on the elite, especially with the entry of 'influencers' and sports stars in the sector, which, although it has triggered the visibility and expansion of eSports audiences, It is not expected that the support of the brands will end up at lower levels”, says the student. "Getting into the major leagues is difficult for amateur or semi-professional teams, even for teams that are already in the first divisions, it's hard," he adds.
Rubén Jordán believes that universities and, specifically, the Rey Juan Carlos University, can contribute to building a sector in the world of eSports, "taking the leap to promote the URJC eSports team and everything that has to do with this (creation of content, social networks, communication...) and increase the possibilities of training in this matter”.
Along with Rubén Jordán, David Hernández, professor at the Carlos III University, will also take part in the conference. 0 ECTS will be awarded for attending the event.
A day to learn about the reality of a very fashionable sector, especially among Spanish youth who increasingly see it as a place to find a job or start a business project.