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University microcredential in design thinking

Own Teachings
Telephone: 91 488 70 40
Academic Director: Luisa Eugenia Reyes Recio

more information     master's website

Basic Information


The Design Thinking process begins by defining a challenge. We challenge you to discover the potential you have!  

Design thinking or Design Thinking tries to make the individual think like a designer so that he can transform the way of developing products, services, processes, as well as the company's strategy, or any present or future project that you are thinking of undertaking. Take problems as challenges to find a creative solution.

The bases of the Design Thinking methodology are based on the fact that learning only occurs when we move away from what is familiar to us and accept the uncertain as part of our reality. Challenges and brilliant ideas arise when we take risks and go out into unknown territories and, therefore, out of our comfort zone. When we break mental patterns, we apply creativity and take innovation based on our way of thinking and acting.

We will get you to challenge the standards of thought and behavior, generating new meanings and stimulating the cognitive, emotional and sensory aspects. You will learn a new methodology to enact the end of old ideas.

The course has been designed with an active methodology in which the dynamics and techniques developed within the class will be the central axis of the change in your way of thinking.

After passing the course, the student will be able to perform as:

According to ESCO classifications for the microcredential:

  • Product development manager
  • service manager

According to the occupations used for expert titles:

  • Expert in Product/Service Design
  • Facilitator of sustainable innovation processes

The course has micro-credential recognition so the qualification is valid and recognized throughout the European Union.


The general objective of the course is to provide the student, in a simple and practical way, with a series of basic methods and techniques through the development of dynamics that allow them to acquire the basic skills for solving problems in a creative way so that mental patterns change. thinking.

This general objective will be achieved by providing the student with basic knowledge focused on the following specific objectives:

  1. Know the principles and fundamentals of Design Thinking.
  2. Teach the student to find solutions, design products, services, business models or undertake creatively focused on customer needs.
  3. Know and manage the different tools and techniques of Design Thinking.
  4. Application of the Design Thinking method to service design and circular design.
  5. Instruct the student in the use of dynamics for the management of innovation.
  6. Enhance the student's professional knowledge through creativity.

At the end of the seminar, the student will be able to:

  1. Develop empathy with colleagues and clients
  2. Identify the Design Thinking process
  3. Use creative techniques to identify problems, generate ideas, and define and prototype products, processes, and business models that allow you to visualize possible solutions.
  4. Adopt the attitude of a Design Thinker to create value and strategically develop companies by applying the most modern management techniques.


According to the microcredential:

  • (C1) Thinking creatively and innovatively
  • (C2) Designing systems and products
  • (C3) Advising on sustainability solutions

According to the expert title:

  • (C01) Knowledge, application and facilitation of the Design Thinking Process
  • (C02) Knowledge, application and facilitation of the Service Design process
  • (C03) Knowledge, application and facilitation of the Circular Design process
  • (H1) Identify and develop the most effective dynamics and tools according to the business challenge to be solved


The “Expert Course in Design Thinking with Microcredential” program has a total of 10 credits and is taught online.  

Module I: The Design Thinking facilitation exercise and its method

  • Introduction to Design Thinking
  • Facilitation and the role of the facilitator
  • Creativity and innovation
  • Models for design thinking and its process

Module II: Dynamics, techniques and tools for facilitating innovation processes through Design Thinking

  • Preliminary Phase Tools
  • Preliminary and empathy tools
  • Tools of the definition phase
  • Ideation Phase Tools
  • Tools of the prototyping phase
  • Tools of the testing phase

Module III: Service Design

  • Service design: Principles and conceptualization
  • Service Design Vs Design Thinking
  • The Service Design process
  • Service design models
  • Service Design Tools
  • Innovation, service design and business models

Module IV: Circular Design

  • Circular design: principles and conceptualization
  • Circular Design Models
  • Circle Design Tools
  • Innovation, circular design and business models

Module V: Final degree project


As an expert course, this training is aimed at students who have a previous university degree, as well as students without a degree according to the following:

  1. Students enrolled in a Bachelor's or Double Degree who have a maximum of 30 ECTS credits of an official university degree in Spain whose profile matches the functions legally provided for in the corresponding field will be able to access conditionally. In this case, no type of certification will be obtained until it is proven that one is in possession of the official university degree required for access to postgraduate education.
  2. Exceptionally, they will also be able to access these professional studies without a previous official university degree that certifies work experience in this field. In this case, they will only be eligible for a diploma or a university extension certificate with the same name and number of credits as this Expert Title, in accordance with the equivalence table included in Annex I of the University's own Teaching Regulations. King Juan Carlos.
  3. In any case, a Microcredential for the degree will be obtained.

When there is no university qualification for access to the qualification, the professional career and years of experience will be criteria for evaluating the candidatures.

In the event that the number of applications exceeds the number of places offered, a selection will be made based on the following objectively weighted criteria as stated:

  1. Previous experience in innovation, research or development departments (40%)
  2. Academic training in the field of Business Sciences or engineering (40%)
  3. Previous professional experience in agile methodologies (20%)

 To obtain the microcredential, certification of a university degree will not be necessary.

Academic Management and Faculty

The faculty is made up of tenured university professors and doctors with more than 20 years of experience in teaching and research in Business Organization and Management, Entrepreneurship, and Operations and Services Management.

  • Luisa Eugenia Reyes Recio
  • Eloisa Diaz Garrido
  • Isabel Soriano Pinar
  • Niurka Guevara Otero
  • Rocio Usero
  • Nuria Perales Prieto


Director: Luisa Eugenia Reyes Recio

Deputy Director: Rocio Usero López

Duration and development

The course lasts 3 months of hours, and has 10 ECTS credits of Academic Credit Recognition.

April 2024 Promotion: From April 5 to June 28, 2024

Synchronous classes with the teaching staff will be taught through the virtual classroom platform every Friday from April 5 to May 31 from 16:00 p.m. to 21:00 p.m., reserving the month of June for tutoring and defense of final year projects. qualification.

Reservation of place and enrollment

Degree: Expert Course in Design Thinking with Microcredential

Start date: April 5th 2024

Pre-registration period: from February 25 to March 18, 2024

Enrollment Deadline: from March 19 to March 22, 2024

Title price: 800 Euros

No. of Places: 20

The start of the course is conditioned to the minimum number of students enrolled.

Documentation to attach, forms and place of delivery

the applicants they will present all the scanned documentation, in the formats allowed through the telematic self-registration application at the time of applying for admission to own degrees. They must compulsorily attach to their request the declaration of the person responsible for the veracity of the data provided in digital format.

At any time, both the Program Management and the Own Teaching Service may request the applicants to submit said certified/collated documentation through the General Registry, located on the Móstoles Campus, or in any of the registries assistants located in the different campuses of the Rey Juan Carlos University, or by sending it through Certified Mail to: Rey Juan Carlos University. General Registry. Avda. Tulipán s/n. 28933. Mostoles. Madrid

The student is responsible for the veracity and correctness of the data provided, exonerating the Rey Juan Carlos University from any responsibility and guaranteeing and being responsible for its accuracy, validity and authenticity.

Required documentation:

Students with a degree obtained from a Spanish university or a Higher Education Institution belonging to another Member State of the European Higher Education Area that authorizes access to own postgraduate degrees must present the following documentation:

  • National Identity Document or equivalent
  • University degree of the studies that give access to the requested postgraduate degree.
  • Curriculum vitae
  • Responsible declaration of veracity of the data provided in digital format
  • Any other document that the Director of the Own Title specifically requires for its acceptance

Students with a foreign degree must present the following documentation:

  • Passport or Residence Card
  • Foreign Higher Education Degree (Graduate, Graduate, Architect, Engineer Doctor...) that give access to own postgraduate degree studies.
  • Certificate certifying that the studies carried out give access to an Official Postgraduate Degree in your country of origin, issued by the University of origin
  • Curriculum vitae
  • Declaration of the person responsible for the veracity of the data provided in digital format
  • Any other document that the Director of the Own Title specifically requires for its acceptance

Applicants with studies completed in foreign University Centers may be requested at any time a certificate of verification of these studies and centers, issued by an authorized Institution.

All documentation provided must be legalized in accordance with Spanish law and translated by an official translator.