• 2017cover Present
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Expert Oral Communication Techniques and Tools for Healthcare Personnel

INFORMATION, PRE-REGISTRATION AND REGISTRATION
Own Teachings
Telephone: 91 488 70 40
Contact Academic Director: Secretary of the Master: Dr. Antonio José Baladrón Pazos Antonio Jose Baladron

Student attention:    Student Help Box     Suggestions and complaints box

more information

Basic Information

Presentation

Communication skills and abilities are essential for the professional practice of health personnel in their different categories and functions. For this reason, the Title of Expert in Oral Communication Techniques and Tools for Health Personnel aims to train them in interpersonal communication skills and to function effectively in the media, in addition to training them when using information in an effective way. accurate and timely and to neutralize or prevent the spread of fake news.

You will learn, among other things, to use the different channels and tools of interpersonal communication, the techniques and structure of an effective public intervention, the management of public interventions and media appearances, the characteristics of health dissemination in scientific and professional environments and strategies for communication with patients.

Some of the organizations that will collaborate with masterclass, invited talks and practical classes, will be:

  • Communities Communication and Strategy
  • San Carlos Clinical University Hospital
  • Biopress H Institute of Medicine
  • Cicero Communication
  • Princess University Hospital
  • Communication and Point
  • Grow Communication
  • MK Average
  • VMLY&Rx
  • Spanish Association Against Cancer (AECC)

Objectives

The general objective of the Title of Expert in Oral Communication Techniques and Tools for Health Personnel is to train future and current professionals in the health sector, both in the Spanish and Latin American markets, so that they acquire oral and interpersonal communication skills and abilities. necessary to apply them effectively in the daily performance of their profession. To achieve this, the specific objectives of this Expert Title are the following:

  • Teach the student the different channels used in interpersonal communication so that they effectively develop their full potential, especially in public interventions.
  • Show the structure with which a public intervention should be built and know the presentation techniques to choose the most appropriate options in each context.
  • Know the peculiarities of health disclosure in scientific environments, as well as the promotion of health products carried out directly with the doctor.
  • Sensitize communication with the patient and interaction during the clinical interview, as well as humanization in cases of complex diseases and critical situations.
  • Train health personnel in their relationship with journalists and interventions with the media.

SCHEDULE

This Expert Title, with a duration of 15 credits, is structured into 5 subjects that will be taught online or in person at the Madrid-Vicálvaro campus on Fridays from 17:00 p.m. to 22:00 p.m. and Saturdays from 10:00 a.m. to 14:00 p.m.: XNUMX, according to the following:

Materials

ECTS

Effective oral communication and its tools (On-site).

3

Message structure and presentation techniques (Online).

3

Dissemination of health in the scientific field and direct promotion of the pharmaceutical sector (Online).

3

Communication with the patient and humanization (Face-to-face).

3

media training and training of spokespersons (face-to-face).

3

Recipients

Access requirements:

Students must present a graduate degree in any discipline related to Health Sciences and/or Biomedical Sciences (Medicine, Nursing, Physiotherapy, Psychology, Occupational Therapy, Dentistry, Pharmacy, Biology, Biochemistry, Veterinary Medicine, etc.).

Graduates or graduates in any other branch of knowledge who prove work experience in the field of Health Communication, or a special interest in this discipline, may also access.

Those interested must accompany the application together with their academic transcript, a CV with details of their work experience and professional training, and a reasoned letter explaining the need to take this training program. 

Selection criteria:

In the event that the number of applications exceeds the number of places offered, a selection will be made based on the following criteria:

  • Academic record (grade) 30%
  • Accredited work experience 30%
  • Motivated letter for the realization of the Master 20%
  • Other training related to the Master's objectives 20%

No. of Places: 75 students

Academic Management and Faculty

Academic direction: Dr. Clara Muela Molina and Dr. Luis M. Romero-Rodríguez

Academic secretary: Dr. Antonio José Baladrón Pazos.

Faculty:

Professors of the Rey Juan Carlos University

  • Angel Gil de Miguel
  • Clara Molina
  • Mario Rajas Fernandez
  • Maria Elena Pileno Martinez
  • Lilian Velasco Furlong
  • Martha by Miguel Zamora

External professors and collaborators:

  • Aitor Ugarte Iturrizaba. Founding member Comunideas Communication and Strategy
  • Juan Carlos Garcia Morante. Head of the Communication Service of the San Carlos Clinical Hospital
  • John of the Fountain CEO Biopress Healthcare. Medicine Institute
  • Fernando Gordon. Managing Partner Cicero Communication
  • Jorge Gomez Zamora. Coordinator of the Humanization and CSR Unit and Coordinator of the Innovation Support Unit of Hospital de La Princesa
  • Francisco J. Garcia Pascual. Managing Partner of Communication and Point, Communication and PR Agency, Training and Digi Marketing
  • Vanessa Rodriguez. Creative Director & Copywriter Healthcare at Grow Comunicación
  • Paul Mendez. Account Director, MK Media
  • Santiago Strong. Health Account Supervisor, MK Media
  • Anna Aguilar. Medical Advisor MK Media
  • Eduardo Dominguez. Senior Innovation Creative Copy Supervisor, VMLY&Rx
  • Elizabeth Berzal. Technical psychological care program Spanish Association Against Cancer (AECC)

Duration and development

Modality: blended

Number of credits: 15

Contact hours: 90

Place of delivery: Sessions online (Virtual Classroom and Microsoft Teams of the URJC). Face-to-face sessions (Madrid-Vicálvaro Campus URJC)

Hours: Sessions online: Recorded classes and synchronous online classes (live) that will also be recorded (from 17.00:22.00 p.m. to 17.00:22.00 p.m.). Face-to-face sessions: Friday, from 10.00:14.00 p.m. to 4:XNUMX p.m., and Saturday, from XNUMX:XNUMX a.m. to XNUMX:XNUMX p.m. (only XNUMX subjects).

Start and end date: November-February

Reservation of place and enrollment

Pre-registration period: July 15 to September 30, 2022.

Enrollment deadline: 3 to October 21 from 2022.

Title price: €4.000

Possibility of scholarship (if applicable): No

Pre-registration: €250. This amount is included in the total cost of the course and will be returned if your academic request is not accepted. If, once the student's application has been admitted, the enrollment is not formalized, the amount deposited for pre-enrolment will not be returned.

The start of the course is conditioned to the minimum number of students enrolled.

Documentation to attach, forms and place of delivery

the applicants they will present all the scanned documentation, in the formats allowed through the telematic self-registration application at the time of applying for admission to own degrees. They must compulsorily attach to their request the declaration of the person responsible for the veracity of the data provided in digital format.

At any time, both the Program Management and the Own Teaching Service may request the applicants to submit said certified/collated documentation through the General Registry, located on the Móstoles Campus, or in any of the registries assistants located in the different campuses of the Rey Juan Carlos University, or by sending it through Certified Mail to: Rey Juan Carlos University. General Registry. Avda. Tulipán s/n. 28933. Mostoles. Madrid

The student is responsible for the veracity and correctness of the data provided, exonerating the Rey Juan Carlos University from any responsibility and guaranteeing and being responsible for its accuracy, validity and authenticity.

Required documentation:

Students with a degree obtained from a Spanish university or a Higher Education Institution belonging to another Member State of the European Higher Education Area that authorizes access to own postgraduate degrees must present the following documentation:

  • National Identity Document or equivalent
  • University degree of the studies that give access to the requested postgraduate degree.
  • Curriculum vitae
  • Responsible declaration of veracity of the data provided in digital format
  • Any other document that the Director of the Own Title specifically requires for its acceptance

Students with a foreign degree must present the following documentation:

  • Passport or Residence Card
  • Foreign Higher Education Degree (Graduate, Graduate, Architect, Engineer Doctor...) that give access to own postgraduate degree studies.
  • Certificate certifying that the studies carried out give access to an Official Postgraduate Degree in your country of origin, issued by the University of origin
  • Curriculum vitae
  • Declaration of the person responsible for the veracity of the data provided in digital format
  • Any other document that the Director of the Own Title specifically requires for its acceptance

Applicants with studies completed in foreign University Centers may be requested at any time a certificate of verification of these studies and centers, issued by an authorized Institution.

All documentation provided must be legalized in accordance with Spanish law and translated by an official translator.