Three URJC students awarded by the Creative Club

Sofía Gómez, Eva María Peláez and Lucía Sáez, students of the degree in Advertising, win the 2023 Agency Tour of the Creative Club thanks to the launch of creUP!, the creative talent accelerator of the Rey Juan Carlos University

Núria Ripoll

The CreUP! Directed by Antonio Baladrón and Marta de Miguel, it was born a few months ago with the aim of fostering the creative talent of students and helping them win prizes in the main advertising competitions for young creatives. As a result of the creation of CreUp!, three Advertising students have been selected as winners to take a training course at the Creative Club: Sofía Gómez, from the degree in Advertising and Public Relations, Eva María Peláez, who is studying the double degree in Advertising and Public Relations and Business Administration, and Lucía Sáez, from the double Degree in Advertising and Public Relations and Business Administration.

“I am very excited to have won the 'Tour c de c', especially because I did not expect it at all. The CreUp! It has been decisive for my victory in the contest. First, because without them I would not even know of the existence of the contest and, second, because they have supported me all the way, giving me advice and providing me with tools to be able to get the best out of myself and the contest”, explains Sofía Gómez. “I want to thank Antonio Baladrón and Mario Lumbreras, who have been very involved from the beginning. They have managed to make me trust myself and my ideas, and for that I am very grateful to them”, concludes Gómez.

The new promotion of the 'Tour c de c' will be made up of 30 students. The participants, from all over Spain, had to develop a creative idea for the 30th anniversary of Jumpers. More than 90 young people from a total of 20 universities across the country signed up for the Tour. Although this time, there have been 11 universities that have managed to have one or more students among the 30 winning students.

Those selected for this national competition are rewarded with access to the 'C de c Tour', a program that the creative club has been carrying out since 2001 and which offers young people an opportunity to develop their creative talent in some of the most popular advertising agencies. prestigious in the country.

“I am very excited to have the opportunity to work in the sector in which I hope to develop, and to be able to learn first-hand how an advertising agency works. In addition, I will not only be able to work in one agency, but in several of the best in Spain”, declares Sofía Gómez. The winners will carry out the three phases of the tour between February and July 2023: online course, portfolio creation and agency trainee. The participating agencies are: &Rosàs, Accenture Song, Arena Media, BBVA Creative, Be a Lion, Darwin&Verne, El Ruso de Rocky, Fuego Camina Conmigo, Marco Comunicación, Media.Monks, MRM, Pink Lab, RKPeople, Sra. Rushmore, Tango , Wunderman Thompson and Yslandia.