Master's Degree in Strategic Business Planning, Analysis and Decision Making

Basic Information

What knowledge will I acquire with this Master?

Ensure that the management of an organization and its results are oriented according to the strategic lines defined by it.
Collect information on the current state of the organization, in its economic, financial and operational aspects. Compare the actual current state with the desired or standard state. Promote decisions and actions to approximate the states.
Align organizational behaviors with strategic goals, individual behaviors with organizational behaviors, and organizational behaviors with community goals.
Identify and Analyze sensitive control areas. Determine the control points within the areas. Taking into account the above, select among the different types or forms of control within the Organization.
Improve the organization's ability to adapt to changes in the environment.
Change the behavior of employees through their participatory involvement in the development and growth of the organization.
Establish Focus on the strengths of the organization. Help deal with the problems of changes in the external environment, among other aspects.
Find one or more competitive advantages of the organization. Formulate and implement strategies, allowing them to create or preserve their advantages, all depending on the mission and objectives, the environment and its pressures, as well as resources

Is this degree official according to the regulations required by the European Higher Education Area?

Yes, (final verification report is attached) the implementation of the degree will be done progressively, starting the first year in the academic year 2022-23.

Final verification report turned out FAVORABLE

Is it necessary to pass an access test?

It is not necessary.

What is the minimum number of credits for which I can enroll?

You can see it in the rules of permanence in this link

Recommended income profile

General graduates and graduates (ADE, CAF, economics, law, etc.), who require training more oriented to the financial and stock market area as well as large financial corporations and large consulting multinationals and SMEs, and greater professionalization in terms of knowledge and skills.

Objectives

The academic training of professionals in management and business management, managers who are capable of managing and planning in a context of change and who understand the importance of management and planning of the different activities, areas and departments of the company, in relation the performance and productivity of organizations.

Competences

BASIC SKILLS

CB6 - Possess and understand knowledge that provides a basis or opportunity to be original in the development and/or application of ideas, often in a research context
CB7 - That students know how to apply the knowledge acquired and their ability to solve problems in new or little-known environments within broader (or multidisciplinary) contexts related to their area of study
CB8 - That students are able to integrate knowledge and face the complexity of formulating judgments based on information that, being incomplete or limited, includes reflections on the social and ethical responsibilities linked to the application of their knowledge and judgments
CB9 - That students know how to communicate their conclusions and the knowledge and ultimate reasons that support them to specialized and non-specialized audiences in a clear and unambiguous way
CB10 - That students have the learning skills that allow them to continue studying in a way that will be largely self-directed or autonomous.

GENERAL COMPETENCIES

CG07 - Self-motivation. The student will be able to generate new stimuli and pose new challenges that allow him to face difficulties and obstacles in a positive and creative way.
CG08 - Commitment to quality. The student will be able to develop an attitude of firm commitment to excellence, always seeking to offer products and services with greater added value.
CG09 - Critical and self-critical capacity. The student will acquire the ability to evaluate the different options without a priori or immobile attitudes, analyzing their relevance and adaptation to the present contexts. Likewise, the student will develop this same capacity in relation to their own opinions, behaviors and attitudes.
CG10 - Capacity for written communication. The student will develop the ability to perfect their communication skills in relation to written writing, acquiring the necessary techniques to express themselves correctly orthographically and syntactically.
CG01 - Capacity for abstraction, analysis and synthesis. Develop the ability to conceptualize problems, know how to analyze them in depth and propose solutions that integrate the different aspects that concur in them.
CG02 - Ability to learn and constantly update. That students know how to learn to learn, understanding learning as a continuous process that allows them to catch up with new situations and new challenges CG03 - Ability to act in new situations. Have the ability to apply new strategies and tactics in the situations that arise and in the scenarios that are taking shape today and for the future.
CG04 - Ability to identify, pose and solve problems. That students are able to visualize the problems that arise and are equally capable of defining different options to solve them.
CG05 - Ability to make decisions. That students develop the ability to make decisions in complex contexts and with incomplete information, acting logically but also expeditiously.
CG06 - Initiative and entrepreneurial spirit. Recognize new opportunities and face them with new strategies and proposals for the future.

SPECIFIC COMPETENCES

CAD - CAD = Academic and Disciplinary Competencies

CAD01 - Acquire and develop the ethical values that regulate professional activity at each and every one of the levels and contexts in which it is exercised.
CAD02 - Be attentive to the different opportunities and options that may be presented to the organization, knowing how to choose the best alternative based on its strategic objectives.
CAD03 - Identify, evaluate and develop all those elements that create value for the company.
CAD04 - Search, identify and obtain the necessary information from different national and international sources.
CAD05 - Have the ability to make estimates and forecasts in the short and long term, integrating tactics with strategy.
CAD06 - Know in depth the strategy implementation processes (organizational structure, strategic control systems, corporate culture) and be able to develop them step by step in an orderly manner.
CAD07 - Know the guidelines of conduct that determine corporate social responsibility within the organization.
CAD08 - Identify new business developments to successfully face the changing environment.

CPR - CPR=Professional Competencies

CPR01 - Adaptability/flexibility. It is the ability to face new situations with flexibility and versatility and to accept changes in a positive and constructive way.
CPR03 - Ability to withstand pressure in strategic decision-making, controlling the stress derived from the uncertainty and resistance generated by the organization to the decisions made, as well as the stress caused by the demands and demands of the internal and external client.
CPR05 - Ability to prepare and interpret information. This information must be able to integrate it into the strategic plans that it develops and must be able to interpret it correctly and appropriately in the initial decision-making process.
CPR06 - Know and understand the social responsibility of the company. The student will learn to commit to ethical and moral values that balance the financial objective of the company with respect for the environment and the rejection of practices that harm human and labor rights.
CPR07 - Acquire and apply skills for the management of organizations. The student will be able to acquire, develop and apply new skills that facilitate their professional growth and improve their productivity.
CPR08 - Being able to analyze and design the organizational structure. The student will be able to understand the complexity of the organizational structure of the company, proposing changes in it that increase flexibility and adaptation to market dynamics.

Admission and enrollment

Admission:

The requirements for access to the proposed title are according to article 18, of Royal Decree 822/2021, of September 28:

Possession of an official Spanish Graduate or Graduate university degree or equivalent is a condition for accessing a Master's Degree, or, where appropriate, having another University Master's degree, or titles of the same level as the Spanish Bachelor's or Master's degree issued by universities and higher education institutions in an EHEA country that in that country allow access to Master's degrees.
In the same way, people in possession of titles from educational systems that are not part of the EHEA, which are equivalent to a Bachelor's degree, will be able to access a Master's Degree in the Spanish university system, without the need for homologation of the title, but verification by of the university of the level of training that they imply, as long as in the country where said title was issued it allows access to university postgraduate level studies. In no case will access through this route imply the homologation of the previous degree held by the person concerned or its recognition for other purposes than that of carrying out the Master's degree.

Recommended requirements:

General graduates and graduates (ADE, CAF, economics, law, etc.), who require training more oriented to the financial and stock market area as well as large financial corporations and large consulting multinationals and SMEs, and greater professionalization in terms of knowledge and skills.

Selection of applicants:

Candidates for the Master's Degree must complete an admission document that will assess:

the academic record (60%),
the affinity of the degree by which it is accessed with the studies of the University Master, and the previous knowledge related to it (20%),
professional experience in economic and business matters, (10%),
the level of motivation demonstrated in writing (10%).
In the case of foreign students from non-Spanish speaking countries, a document accrediting basic knowledge of Spanish will be requested.

Offer of places: 90 seats. If the minimum number of students envisaged is not reached in a course, the University may choose not to open the teaching group.

Admission and enrollment : contact the affiliated center

Training itinerary

Training Itinerary

RAW MATERIAL	ECTS	SEMESTER	TYPE
Business strategy and direction general (face-to-face)	6	1	OB
Economic analysis for decision making (Classroom)	6	1	OB
The modern direction of Global marketing in companies (Face-to-face)	6	1	OB
Management skills in the company: the management of People in the new organizations (Face-to-face)	6	1	OB
Optimization of resources, management and control of production and the purchasing function (Face-to-face)	6	1	OB
Financial management: management, strategy and creation of added value (Face-to-face)	6	2	OB
Commercial Management: Optimization and Control of sales in the new markets (face-to-face)	6	2	OB
Balanced Scorecard: Balanced Scorecard (Face-to-face)	6	2	OB
The shopping function (Face-to-face)	6	2	OB
External Internships	6	2	OB
Master's thesis	6	2	OB

Material resources

External Internships

The External Practices subject is a curricular subject whose main objective is to promote a comprehensive training of the student through the practical application of the knowledge acquired during the Master's degree, which facilitates direct contact with the professional activity and the opportunity to join the professional world with a minimum of experience. All practices are designed so that the students who participate in them acquire professional experience in real situations and conditions, applying the knowledge, skills and attitudes that are acquired in the training processes throughout the degree. The internships represent a decisive opportunity for the personal development and professional future of the students.

Internships are activities carried out by the student in companies, institutions and organizations; that is, in centers outside the university premises, which aim to enrich and complement their university education, while providing them with a deeper knowledge about the skills they will need in the future.

Social Security contributions for interns starting January 1, 2024

Mobility programs

University Master's degrees, due to their duration and characteristics, in general do not specifically contemplate the mobility of their students. However, the Rey Juan Carlos University has different mobility programs for both students and University workers (PDI and PAS) and has procedures for collecting and analyzing information on these mobility programs.

URJC Mobility

Regulation

STUDENTS

COEXISTENCE REGIME

Coexistence Regulations of the Rey Juan Carlos University for the Development of Law 3/2022, of February 24, on University Coexistence, approved by Agreement of March 30, 2023, of the Governing Council of the University

SCHOOL INSURANCE

School Insurance

ASSOCIATIONS

Regulation student associations

Quality guarantee

External monitoring report

RUCT link

BOCM Link

Internal quality assurance system

Manual of the Internal Quality Assurance System

Composition of the commission

Results report

Once the monitoring of the Master's Degree has been carried out, the most relevant quantitative information on the results obtained in the monitoring of said Degree is displayed, differentiated by academic year.

Report by course:

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General information collection plan

Within the quality assurance system of the Rey Juan Carlos University, the following surveys are planned:

- Student profile

- Teacher evaluation

- Degree of satisfaction:

Of the students
of the graduates
From the Faculty
Administration and Services Staff

- Labor insertion

- External internships:

Satisfaction of interns
External tutor satisfaction
Employer satisfaction

Survey results:

Improvement actions

The Quality Assurance System of the Rey Juan Carlos University establishes that the degree's Quality Assurance Commission will annually analyze the information derived from the degree's indicators and prepare a report that will include improvement plans if the results so indicate.

Renewal of accreditation

The renewal of the accreditation represents the culmination of the implementation process of the official Bachelor's and Master's degrees registered in the Register of Universities, Centers and Degrees (RUCT). The renewal of the accreditation of official bachelor's and master's degrees is organized in three phases: self-assessment report, external visit and final assessment.

In the first phase, the university describes and assesses the status of the degree with respect to the established criteria and guidelines. The result is the Self-Assessment Report (IA) that is presented. The second and third phases are carried out by a group of evaluators external to the evaluated title.”