• Alumni
  • 1

Juan Pedro Garcia Palomo

Master in DEVELOPMENT OF NEUROCOGNITIVE TECHNIQUES IN BUSINESS ORGANISATIONS: NEUROMANAGEMENT. VICALVARO 2012-2014.

- Account ManagerLarge Enterprise. Automotive and Engineering Sector SAP IBÉRICA.

Since February 2006, Juan Pedro has been working at SAP IBÉRICA, a European multinational company that is the world leader in the business applications market (ERP, CRM, Data warehousing, BPM, Security), holding the position of Key Account for the Industrial Sector.

Our colleague is responsible for working with the ten most important companies in the Automotive and Engineering sector in our country, such as Técnicas Reunidas, Gamesa or Talgo, among others, and affirms that his fundamental mission is to develop the business in SAP accounts and not SAP, in all the company's solutions.

His concern and desire to expand his training and skills are evident in his professional and academic career. He has worked in various companies such as ONYX Software -Country Manager-; ORACLE, Inc. -Commercial Director-; XEROX -Sales Director-, etc. He is Bachelor of CC. Geology and Doctor in CC. Economics. He is a trainer of the SAP Iberia Sales Force and Professor at the UNED, University of Comillas and IE. Also committed to scientific dissemination, he is the author of several books, the most recent “Neuromarketing. When Doctor Jekyll discovered Mr Hyde”, was published in 2013 by the Starbook publishing house.

From his time at the university, he highlights the flexibility of the teaching staff, the quality of the content learned, the university values ​​that the professors instill in the students, such as: research, knowledge and its dissemination, and the ability to work.

“Coming into contact with young graduates and newly minted professionals has allowed me to refresh my way of working and relating”